Skin bleaching and skin lightening is because of male preference and institutional colourism.
Let’s not lie, guys, the reason women bleach, tone and lighten their skins is because of us.
A
lot of men have unknowingly helped the bleaching industry became big
business. You might have never bought a skin lightening cream for your
partner but you have in little and subtle ways push the narrative that
fairer skin is more attractive than darker skin.
'Oyinbo
pepper', 'light skin', 'yellow pawpaw', 'half-caste' are some of the
terms Nigerian men use to describe attractive women of fairer
complexion.
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